Date of Last Update: February 22, 2019 (“Revised Date”)
MANAGING YOUR PERSONAL AND BUSINESS INFORMATION PREFERENCES
Creating an Account – Personal and Business Information
We collect information that personally identifies you and your business, such as your name, business information, address, phone number, mobile phone number, e-mail addresses, payment and financial information, gender, and other identifiable information, that you choose to provide us with or that you choose to include in your account information (“Personal and Business Information”). You will be asked to provide us with information when you register with the Web Site and create an account, or use any of our Products and Services, and at other times. We may also receive Personal and Business Information, including your username, social network ID, and posts that you have shared, from social media websites and services (e.g., Facebook, Twitter, Instagram, Pinterest, LinkedIn and Google+) if you choose to enable those features. We use this information to help us understand how people use the Web Site and our Products and Services, and to enhance the products and services we offer.
When you use our Web Site and Products and Services, we may automatically collect certain business-related information from you (“Business Data”). For example, when you use the Products and Services, we may automatically collect, among other things, the types of goods you purchase, sales and operational information, and the frequency of your sales. We use this information to help us better understand and analyze our customer demographic and to enhance the products and services we offer.
Usage Data and Site Activity
We automatically collect information regarding your usage of and activity on the Web Site and our Products and Services (“Usage Data”). For example, each time you use the Web Site and our Products and Services we automatically collect the type of Web browser you use, your operating system, your Internet Service Provider, your IP address, the pages you view, and the time and duration of your visits to the Web Site and use of our Products and Services. We use this information to help us understand how people use the Web Site and our Products and Services, and to enhance the products and services we offer.
From time to time, we may administer surveys. Personal and Business Information is obtained from you when you respond to web surveys. We may use this Personal and Business Information to provide you with information and services for which you have expressed an interest or that you may find useful based on your answers in a survey. We might also send out e-mails to users to announce special offers, services and announcements from our Web Site and/or third-party advertisers. Additionally, we may refer to your Personal and Business Information to better understand your needs and how we can improve our Web Site and the Products and Services we offer.
Personal and Business Information is obtained from you when you request to subscribe to a newsletter. We may use this personally identifiable information to deliver the newsletters that you have elected to receive. We might also send out e-mails to announce special offers, services and announcements from our Web Site and/or third party advertisers, or other information responsive to the data you provide us. Additionally, we may refer to your Personal and Business Information to better understand your needs and how we can improve our Websites and our Products and Services.
Cookies and Anonymous Identifiers
HOW WE USE, DISCLOSE AND SHARE INFORMATION AND DATA
DATA THAT DOES NOT IDENTIFY YOU (DE-IDENTIFIED DATA)
ARC may share or sell aggregated, de-identified data that does not identify you, with partners and the public in a variety of ways, such as by providing research or reports about industry and business. When we provide this information, we perform appropriate procedures so that the data does not identify you and we contractually prohibit recipients of the data from re-identifying it back to you.
From time to time, we may establish a business relationship with other businesses whom we believe are trustworthy and who have confirmed that their privacy practices are consistent with ours (“Service Providers”). For example, we may contract with Service Providers to provide certain services, such as hosting and maintenance, data storage and management, payment processing, and marketing and promotions. We only provide our Service Providers with the information necessary for them to perform these services on our behalf. Each Service Provider must agree to use reasonable security procedures and practices, appropriate to the nature of the information involved, in order to protect your Personal and Business Information, Usage Data and Business Data from unauthorized access, use, or disclosure. Service Providers are prohibited from using Personal and Business Information, Usage Data and Business Data other than as specified by us.
TRANSFERS OF PERSONAL AND BUSINESS INFORMATION, USAGE DATA AND BUSINESS DATA
COMPLIANCE WITH LAWS AND LAW ENFORCEMENT
We cooperate with government, law enforcement officials and private parties to enforce and comply with the law. We may disclose Personal and Business Information, Usage Data, Business Data and any other information about you to government, law enforcement officials or private parties if, in our sole discretion, we believe it is necessary or appropriate in order to respond to legal requests (including court orders and subpoenas), to protect the safety, property, or rights of ARC or of any third party, to prevent or stop any illegal, unethical, or legally actionable activity, or to comply with the law.
BE CAREFUL WHEN YOU SHARE INFORMATION WITH OTHERS
Please be aware that whenever you share information in communications with third parties or in public areas, that information may be passed along or made public by others. This means that anyone with access to such information can potentially use it for any purpose, including sending unsolicited communications.
We maintain physical, electronic, and procedural safeguards to protect the confidentiality and security of information transmitted to us, including Personal and Business Information, Usage Data and Business Data. However, no data transmission over the Internet or other network can be guaranteed to be 100% secure. As a result, while we strive to protect information transmitted on or through the Web Site or our Products and Services, we cannot and do not guarantee the security of any information you transmit on or through the Web Site or our Products and Services, and you do so at your own risk.
LINKS TO THIRD PARTY WEB SITE
PROCESSING IN THE UNITED STATES
Please be aware that your Personal and Business Information and communications may be transferred to and maintained on servers or databases located outside your state, province, or country. If you are located outside of the United States, please be advised that we process and store information in the United States. The laws in the United States may not be as protective of your privacy as those in your location. By using the Web Site or our Products and Services, you agree that the collection, use, transfer, and disclosure of your Personal and Business Information, Usage Data, Business Data and communications will be governed by the applicable laws in the United States.